Strategy Lessons from the Best Companies

Strategy Lessons from the Best Companies

Each year, since 1997, Hay Group has been engaged by Fortune to conduct research to identify the “World’s Most Admired Companies.” Hay Group begins with a list of 1,400 candidate companies. This list is pulled from Future 1,000 companies (a list of the top revenue producing companies in the U.S.) and Future’s Global 500 list (non-U.S. companies with revenue over $10 billion), and top foreign companies within the U.S. Through surveys of business executives, securities analysts and others, they come up with the “World’s Most Admired Companies” list.

The top 10 most admired companies for 2011 that we will begin our focus on include:

  1. Apple
  2. Google
  3. Berkshire Hathaway
  4. Southwest Airlines
  5. Procter & Gamble
  6. Coca-Cola
  8. FedEx
  9. Microsoft
  10. McDonald’s

Identify Business Strategies

Our objective is to understand the keys to successful business strategies of some of these most admired companies, based on public information. (When a public company is particularly successful, the strategies quickly become fairly transparent.) The intent isn’t to duplicate a given strategy, but to understand the connections, patterns and themes that led to the success of the strategy.

Apple - Introductory Articles


Berkshire Hathaway

Southwest Airlines



Best Companies